{"id":82376,"date":"2024-04-17T12:41:07","date_gmt":"2024-04-17T11:41:07","guid":{"rendered":"https:\/\/cooltra.com\/?p=82376"},"modified":"2024-04-17T12:48:35","modified_gmt":"2024-04-17T11:48:35","slug":"cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024","status":"publish","type":"post","link":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/","title":{"rendered":"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024"},"content":{"rendered":"<ul>\n<li style=\"text-align: justify;\"><span style=\"font-size: 14pt;\"><strong>En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros.\u00a0<\/strong><\/span><\/li>\n<li style=\"text-align: justify;\" data-ccp-border-between=\"0px none #000000\" data-ccp-padding-between=\"0px\"><span style=\"font-size: 14pt;\"><strong>Dans le BtoC, son principal secteur d&rsquo;activit\u00e9, son chiffre d\u2019affaires s\u2019\u00e9l\u00e8ve \u00e0 pr\u00e8s de 31 millions d&rsquo;euros en 2023, en croissance de +19 % par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, dont 26 millions d\u2019euros pour ses services de location de scooters et v\u00e9los \u00e9lectriques en libre-service.\u00a0<\/strong><\/span><\/li>\n<li style=\"text-align: justify;\" data-ccp-border-between=\"0px none #000000\" data-ccp-padding-between=\"0px\"><span style=\"font-size: 14pt;\"><strong>Le march\u00e9 de la location de scooters \u00e9lectriques en libre-service a \u00e9t\u00e9 marqu\u00e9 par d\u2019importants \u00e9v\u00e9nements en 2023. Cooltra a en effet remport\u00e9 l\u2019appel d\u2019offres de la mairie de Paris et ouvert les villes de Turin en Italie et de S\u00e9ville en Espagne. En 2024, la dynamique se poursuit avec la reprise de Cityscoot en France et la fusion avec felyx aux Pays-Bas.\u00a0<\/strong><\/span><\/li>\n<li style=\"text-align: justify;\" data-ccp-border-between=\"0px none #000000\" data-ccp-padding-between=\"0px\"><span style=\"font-size: 14pt;\"><strong>Le groupe a \u00e9galement renforc\u00e9 sa croissance avec le lancement de sa nouvelle division B2G (Business to government), qui propose un service de v\u00e9los en libre-service pour les collectivit\u00e9s locales afin de les accompagner dans la mise en \u0153uvre de cette mobilit\u00e9 douce.\u00a0<\/strong><\/span><\/li>\n<li style=\"text-align: justify;\" data-ccp-border-between=\"0px none #000000\" data-ccp-padding-between=\"0px\"><span style=\"font-size: 14pt;\"><strong>Preuve de la solidit\u00e9 financi\u00e8re et de la confiance que lui accordent les investisseurs, Cooltra avait \u00e9galement boucl\u00e9 \u00e0 l\u2019\u00e9t\u00e9 2023 une op\u00e9ration de financement de 22\u202fmillions d&rsquo;euros, dont 18 millions sous forme d\u2019un cr\u00e9dit syndiqu\u00e9 vert, pour stimuler sa croissance \u00e0 l\u2019international.\u00a0<\/strong><\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.cooltra.com\/fr\/\"><span data-contrast=\"none\">Cooltra<\/span><\/a><span data-contrast=\"auto\">, leader europ\u00e9en de la mobilit\u00e9 durable deux\u2011roues, fait aujourd\u2019hui le bilan d\u2019une ann\u00e9e 2023 riche en \u00e9v\u00e9nements d\u00e9cisifs pour la croissance et l\u2019expansion internationale de l\u2019entreprise, et entame d\u2019ores et d\u00e9j\u00e0 l\u2019ann\u00e9e 2024 sur la m\u00eame lanc\u00e9e.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">\u00ab <\/span><i><span data-contrast=\"auto\">Cooltra a cl\u00f4tur\u00e9 son exercice 2023 avec un chiffre d&rsquo;affaires de 45\u202fmillions d&rsquo;euros, en l\u00e9g\u00e8re baisse par rapport \u00e0 2022. Mais sur un march\u00e9 qui atteint sa maturit\u00e9, Cooltra affiche une excellente sant\u00e9 financi\u00e8re avec un EBITDA de 7 millions d\u2019euros et continue de prendre des parts de march\u00e9 partout en Europe<\/span><\/i><span data-contrast=\"none\"> \u00bb, <\/span><span data-contrast=\"auto\">d\u00e9clare Timo Buetefisch, CEO de Cooltra. <\/span><span data-contrast=\"none\">\u00ab <\/span><i><span data-contrast=\"none\">Nous d\u00e9marrons l\u2019ann\u00e9e 2024 plus forts que jamais, avec <\/span><\/i><i><span data-contrast=\"auto\">toute la confiance de nos investisseurs et la perspective d\u2019importants projets d\u2019expansion qui devraient renforcer encore notre leadership en mati\u00e8re de solutions de mobilit\u00e9 deux-roues durable en Europe. <\/span><\/i><span data-contrast=\"none\">\u00bb<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 14pt;\">Location de deux-roues \u00e9lectriques en libre-service : Cooltra d\u00e9tient d\u00e9sormais plus de 50% des parts de march\u00e9 en Europe\u00a0<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Le B2C est le premier secteur d&rsquo;activit\u00e9 de Cooltra, qui a enregistr\u00e9 un chiffre d&rsquo;affaires de 31\u202fmillions d&rsquo;euros sur ce segment en 2023, en hausse de +19 % par rapport \u00e0 2022, dont 26 millions d\u2019euros pour ses services de locations de scooters et v\u00e9los \u00e9lectriques en libre-service. Cooltra op\u00e8re ses services aux particuliers dans 9 villes de 4 pays (Barcelone, Madrid, Valence et S\u00e9ville en Espagne ; Rome, Milan et Turin en Italie ; Lisbonne au Portugal ; Paris en France).<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">L\u2019activit\u00e9 de \u201cfree-floating\u201d de Cooltra a \u00e9t\u00e9 particuli\u00e8rement dynamique en 2023, avec plusieurs \u00e9v\u00e9nements marquants :<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><strong>Ouvertures \u00e0 Turin et S\u00e9ville.<\/strong><span data-contrast=\"auto\"> Les services de location de v\u00e9hicules \u00e9lectriques en libre-service de Cooltra sont disponibles dans les villes de Turin en Italie (v\u00e9los et scooters) depuis f\u00e9vrier 2023 et de S\u00e9ville en Espagne (scooters) depuis mai 2023.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><strong>Appel d\u2019offres de la mairie de Paris.<\/strong><span data-contrast=\"auto\"> En juillet 2023, la candidature de Cooltra a \u00e9t\u00e9 officiellement retenue dans le cadre de la proc\u00e9dure lanc\u00e9e par la mairie de Paris, visant \u00e0 r\u00e9guler le nombre d\u2019op\u00e9rateurs de scooters \u00e9lectriques en libre-service implant\u00e9s dans la capitale.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"auto\">L\u2019ann\u00e9e 2024 s\u2019annonce tout aussi riche, puisque Cooltra a d\u2019ores et d\u00e9j\u00e0 annonc\u00e9 :<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"14\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><strong>La repise de Cityscoot.<\/strong><span data-contrast=\"auto\"> Le tribunal de commerce de Paris a en effet valid\u00e9 en f\u00e9vrier 2024 l\u2019offre de reprise de Cityscoot, l\u2019op\u00e9rateur historique sur le march\u00e9 de la location de scooters \u00e9lectriques en libre-service \u00e0 Paris, en redressement judiciaire depuis novembre 2023, propos\u00e9e par Cooltra. La bascule des utilisateurs Cityscoot sur l\u2019application Cooltra est effective depuis le 23 f\u00e9vrier 2024. Avec cette reprise, <\/span><span data-contrast=\"auto\">Cooltra porte sa part de march\u00e9 \u00e0 plus de 60 % \u00e0 Paris.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"none\">\u00ab <\/span><i><span data-contrast=\"none\">La France joue un r\u00f4le central dans notre strat\u00e9gie de croissance. En 2023, notre victoire dans l&rsquo;appel d&rsquo;offres de la mairie de Paris a \u00e9t\u00e9 un jalon majeur, garant de la continuit\u00e9 de nos op\u00e9rations dans la capitale pour les 5 ann\u00e9es \u00e0 venir. D\u00e9but 2024, la reprise de Cityscoot marque une nouvelle \u00e9tape significative dans notre expansion, renfor\u00e7ant notre pr\u00e9sence, notre engagement envers Paris et ses habitants, et notre volont\u00e9 de fa\u00e7onner l&rsquo;avenir de la mobilit\u00e9 urbaine en offrant des solutions innovantes et durables<\/span><\/i> <span data-contrast=\"none\">\u00bb, pr\u00e9cise <\/span><span data-contrast=\"auto\">Timo Buetefisch.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:720,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>\u00a0La fusion avec felyx,<\/strong> <span data-contrast=\"auto\">op\u00e9rateur pionnier du scooter partag\u00e9 aux Pays-Bas, en mars 2024.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"auto\">Le nouveau groupe de mobilit\u00e9 est d\u00e9sormais pr\u00e9sent dans plus de 30<\/span> <span data-contrast=\"auto\">villes dans neuf pays europ\u00e9ens, dispose d\u2019une flotte de 28<\/span> <span data-contrast=\"auto\">000 v\u00e9hicules, compte<\/span><span data-contrast=\"auto\"> plus de 3,5<\/span> <span data-contrast=\"auto\">millions d&rsquo;utilisateurs et d\u00e9tient plus de 50<\/span> <span data-contrast=\"auto\">% du march\u00e9 en Europe.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 14pt;\">Les offres professionnelles de Cooltra : un focus pour 2024\u00a0<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">La branche B2B du groupe, pr\u00e9sente dans plus de 50\u202fvilles dans 7\u202fpays avec une flotte de plus de 7\u202f500 v\u00e9hicules, a cl\u00f4tur\u00e9 l&rsquo;ann\u00e9e 2023 avec un chiffre d&rsquo;affaires de 14<\/span> <span data-contrast=\"auto\">millions d\u2019euros. Apr\u00e8s une ann\u00e9e record en 2022 (chiffre d\u2019affaires \u00e0 20 millions d\u2019euros), due \u00e0 de nombreux nouveaux contrats et \u00e0 une hausse significative des livraisons, 2023 n\u2019en affiche pas moins de belles r\u00e9ussites. Les bons r\u00e9sultats de l&rsquo;entreprise sont ainsi \u00e9galement le fruit des divers contrats strat\u00e9giques conclus dans le cadre de son offre B2B partout en Europe, avec des entreprises, des administrations publiques et des forces de l\u2019ordre. Au cours de l&rsquo;ann\u00e9e \u00e9coul\u00e9e, pr\u00e8s de 1 600 v\u00e9hicules ont ainsi \u00e9t\u00e9 livr\u00e9s \u00e0 361 clients.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">En France, notamment, Cooltra avait collabor\u00e9 tout l\u2019\u00e9t\u00e9 avec <\/span><a href=\"https:\/\/cocomobility.fr\/\"><span data-contrast=\"none\">Coco\u202fMobility<\/span><\/a><span data-contrast=\"auto\">, une entreprise familiale sp\u00e9cialis\u00e9e dans les solutions de mobilit\u00e9 douce pour les stations baln\u00e9aires. Gr\u00e2ce \u00e0 Business Sharing la solution en libre-service cl\u00e9 en main de Cooltra, Coco Mobility avait pu proposer des solutions de mobilit\u00e9 \u00e9lectrique de haute qualit\u00e9 \u00e0 ses clients du Cap Ferret tout au long de la saison estivale.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"auto\">En 2024, Cooltra pr\u00e9voit d\u2019intensifier ses efforts autour de ses offres professionnelles, notamment :<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a href=\"https:\/\/cooltra.com\/fr\/mobility-for-business\/\"><b><span data-contrast=\"none\">Mobility for Business<\/span><\/b><\/a><span data-contrast=\"auto\">,<\/span> <span data-contrast=\"auto\">l\u2019offre de location de flottes privatives de scooters et v\u00e9los \u00e9lectriques de Cooltra, qui permet aux entreprises de mettre \u00e0 disposition de leurs employ\u00e9s une flotte de scooters et v\u00e9los \u00e9lectriques pour leur usage exclusif, auxquels ils peuvent acc\u00e9der au travers d\u2019une application mobile leur permettant de les localiser, les r\u00e9server et en g\u00e9rer l\u2019utilisation (d\u00e9but, pause, fin du trajet). V\u00e9hicules, services, plateforme de gestion et application mobile pour les utilisateurs : tout est compris dans cette offre cl\u00e9 en main.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"auto\">L\u2019offre <\/span><a href=\"https:\/\/cooltra.com\/fr\/loyer-a-la-minute-pour-les-entreprises\/\"><b><span data-contrast=\"none\">Sharing for Employees<\/span><\/b><\/a><span data-contrast=\"auto\">, qui permet aux entreprises de proposer \u00e0 leurs salari\u00e9s, gratuitement ou \u00e0 un tarif avantageux, des cr\u00e9dits pour la location des deux-roues \u00e9lectriques en libre-service de l\u2019offre BtoC de Cooltra. En France, Sharing for Employees est ainsi disponible \u00e0 Paris et petite couronne.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"none\">\u00ab <\/span><i><span data-contrast=\"auto\">Les efforts que nous d\u00e9ployons ann\u00e9e apr\u00e8s ann\u00e9e pour servir plus de 2 millions d&rsquo;utilisateurs en Europe et accompagner plus de 1 000 entreprises et administrations publiques sur la voie de la mobilit\u00e9 durable se refl\u00e8tent dans la croissance progressive des b\u00e9n\u00e9fices du groupe <\/span><\/i><span data-contrast=\"none\">\u00bb<\/span><span data-contrast=\"auto\">, <\/span><span data-contrast=\"none\">ajoute <\/span><span data-contrast=\"auto\">Timo Buetefisch. <\/span><span data-contrast=\"none\">\u00ab <\/span><i><span data-contrast=\"none\">N<\/span><\/i><i><span data-contrast=\"auto\">ous avons \u00e9galement obtenu en 2023 un financement de 22 millions d&rsquo;euros pour stimuler notre croissance \u00e0 l&rsquo;international. 18 millions d&rsquo;euros ont \u00e9t\u00e9 obtenus sous la forme d&rsquo;un pr\u00eat syndiqu\u00e9 entre diff\u00e9rentes banques nationales, nous aidant \u00e0 consolider notre position de leader sur le march\u00e9. <\/span><\/i><i><span data-contrast=\"none\">Cette op\u00e9ration confirme la pertinence de<\/span><\/i><i><span data-contrast=\"auto\"> notre mod\u00e8le, qui vise \u00e0 r\u00e9duire la pollution dans les villes europ\u00e9ennes gr\u00e2ce \u00e0 une mobilit\u00e9 sans \u00e9missions. <\/span><\/i><span data-contrast=\"none\">\u00bb<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 14pt;\">La confiance des investisseurs vient conforter le business model de Cooltra\u00a0<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">En 2023, Cooltra avait boucl\u00e9 une op\u00e9ration de financement de 22\u202fmillions d&rsquo;euros, dont 18 millions provenaient d\u2019un cr\u00e9dit syndiqu\u00e9 vert, pour financer son d\u00e9veloppement \u00e0 l\u2019international. L\u2019accord, impliquant six institutions financi\u00e8res espagnoles et europ\u00e9ennes, \u00e9tait venu valider le mod\u00e8le de Cooltra, qui s&rsquo;engage \u00e0 r\u00e9duire la pollution dans les villes europ\u00e9ennes gr\u00e2ce \u00e0 une mobilit\u00e9 sans \u00e9missions avec sa flotte de v\u00e9hicules \u00e9lectriques pour les citoyens, les entreprises et les administrations publiques.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><span data-contrast=\"auto\">\u00ab<\/span><i><span data-contrast=\"auto\">\u202fC&rsquo;est la premi\u00e8re fois qu&rsquo;une entreprise de notre secteur obtient un cr\u00e9dit de ce type<\/span><\/i><span data-contrast=\"auto\">\u202f\u00bb, d\u00e9clarait alors Francesc Madurell, DAF de Cooltra. \u00ab<\/span><i><span data-contrast=\"auto\">\u202fCe type d\u2019op\u00e9ration est souvent r\u00e9serv\u00e9 aux grandes entreprises \u00e9tablies et reste peu abordable pour les entreprises en croissance, ce qui d\u00e9montre la confiance des diff\u00e9rentes entit\u00e9s dans l&rsquo;avenir de la mobilit\u00e9 durable et, en particulier, dans notre plan d&rsquo;expansion \u00e0 l\u2019international.\u202f<\/span><\/i><span data-contrast=\"auto\">\u00bb<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"font-size: 14pt;\">Nouvelle division B2G de Cooltra : l&rsquo;alli\u00e9 des collectivit\u00e9s locales pour promouvoir les v\u00e9los \u00e9lectriques\u00a0<\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">L&rsquo;une des principales innovations du groupe en 2023 a \u00e9t\u00e9 le lancement en fin d&rsquo;ann\u00e9e de son nouveau service de v\u00e9los en libre-service pour les collectivit\u00e9s locales. Plus pr\u00e9cis\u00e9ment, Cooltra a lanc\u00e9 sa nouvelle division B2G (Business to government) pour aider les administrations locales \u00e0 d\u00e9ployer avec succ\u00e8s des services de location de v\u00e9los en libre-service pour les citoyens.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros.\u00a0 Dans le BtoC, son principal secteur d&rsquo;activit\u00e9, son chiffre d\u2019affaires s\u2019\u00e9l\u00e8ve \u00e0 pr\u00e8s de 31 millions d&rsquo;euros en 2023, en croissance de +19 % par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, dont 26 millions d\u2019euros pour [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":82377,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[2243],"tags":[2023,2107,2336,2354],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra<\/title>\n<meta name=\"description\" content=\"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra\" \/>\n<meta property=\"og:description\" content=\"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Cooltra\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CooltraMotos\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-17T11:41:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-17T11:48:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.cooltra.com\/uploads\/2024\/04\/Cooltra_Paris2_low-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2156\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cooltra\" \/>\n<meta name=\"twitter:site\" content=\"@cooltra\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/cooltra.com\/fr\/#\/schema\/person\/23a7ea760e43827026c78e406a679611\"},\"headline\":\"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024\",\"datePublished\":\"2024-04-17T11:41:07+00:00\",\"dateModified\":\"2024-04-17T11:48:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\"},\"wordCount\":1589,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/cooltra.com\/fr\/#organization\"},\"keywords\":[\"par\u00eds\",\"scooter \u00e9lectrique\",\"mobilit\u00e9 partag\u00e9e\",\"france\"],\"articleSection\":[\"Noticias\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\",\"url\":\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\",\"name\":\"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra\",\"isPartOf\":{\"@id\":\"https:\/\/cooltra.com\/fr\/#website\"},\"datePublished\":\"2024-04-17T11:41:07+00:00\",\"dateModified\":\"2024-04-17T11:48:35+00:00\",\"description\":\"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cooltra.com\/fr\/#website\",\"url\":\"https:\/\/cooltra.com\/fr\/\",\"name\":\"Cooltra\",\"description\":\"Alquiler de motos y scooters de gasolina y el\u00e9ctricas\",\"publisher\":{\"@id\":\"https:\/\/cooltra.com\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cooltra.com\/fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/cooltra.com\/fr\/#organization\",\"name\":\"Cooltra\",\"url\":\"https:\/\/cooltra.com\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/cooltra.com\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdn.cooltra.com\/uploads\/2022\/11\/Cooltra_Logo_A.png\",\"contentUrl\":\"https:\/\/cdn.cooltra.com\/uploads\/2022\/11\/Cooltra_Logo_A.png\",\"width\":300,\"height\":298,\"caption\":\"Cooltra\"},\"image\":{\"@id\":\"https:\/\/cooltra.com\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/CooltraMotos\/\",\"https:\/\/twitter.com\/cooltra\",\"https:\/\/www.instagram.com\/cooltra_motos\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/cooltra.com\/fr\/#\/schema\/person\/23a7ea760e43827026c78e406a679611\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/cooltra.com\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7b61ede2ac1ef603a82be78cd6c972ad?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7b61ede2ac1ef603a82be78cd6c972ad?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/cooltra.com\/fr\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra","description":"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/","og_locale":"fr_FR","og_type":"article","og_title":"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra","og_description":"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros","og_url":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/","og_site_name":"Cooltra","article_publisher":"https:\/\/www.facebook.com\/CooltraMotos\/","article_published_time":"2024-04-17T11:41:07+00:00","article_modified_time":"2024-04-17T11:48:35+00:00","og_image":[{"width":2156,"height":2560,"url":"https:\/\/cdn.cooltra.com\/uploads\/2024\/04\/Cooltra_Paris2_low-scaled.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@cooltra","twitter_site":"@cooltra","twitter_misc":{"\u00c9crit par":"admin","Dur\u00e9e de lecture estim\u00e9e":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/#article","isPartOf":{"@id":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/"},"author":{"name":"admin","@id":"https:\/\/cooltra.com\/fr\/#\/schema\/person\/23a7ea760e43827026c78e406a679611"},"headline":"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024","datePublished":"2024-04-17T11:41:07+00:00","dateModified":"2024-04-17T11:48:35+00:00","mainEntityOfPage":{"@id":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/"},"wordCount":1589,"commentCount":0,"publisher":{"@id":"https:\/\/cooltra.com\/fr\/#organization"},"keywords":["par\u00eds","scooter \u00e9lectrique","mobilit\u00e9 partag\u00e9e","france"],"articleSection":["Noticias"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/","url":"https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/","name":"Cooltra consolide sa position de leader en 2023 et annonce des projets ambitieux en 2024 - Cooltra","isPartOf":{"@id":"https:\/\/cooltra.com\/fr\/#website"},"datePublished":"2024-04-17T11:41:07+00:00","dateModified":"2024-04-17T11:48:35+00:00","description":"En 2023, Cooltra a enregistr\u00e9 un chiffre d\u2019affaires de 45 millions d\u2019euros en Europe, avec un EBITDA de 7 millions d\u2019euros","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cooltra.com\/fr\/blog\/cooltra-consolide-position-leader-2023-annonce-projets-ambitieux-2024\/"]}]},{"@type":"WebSite","@id":"https:\/\/cooltra.com\/fr\/#website","url":"https:\/\/cooltra.com\/fr\/","name":"Cooltra","description":"Alquiler de motos y scooters de gasolina y el\u00e9ctricas","publisher":{"@id":"https:\/\/cooltra.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cooltra.com\/fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/cooltra.com\/fr\/#organization","name":"Cooltra","url":"https:\/\/cooltra.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/cooltra.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.cooltra.com\/uploads\/2022\/11\/Cooltra_Logo_A.png","contentUrl":"https:\/\/cdn.cooltra.com\/uploads\/2022\/11\/Cooltra_Logo_A.png","width":300,"height":298,"caption":"Cooltra"},"image":{"@id":"https:\/\/cooltra.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/CooltraMotos\/","https:\/\/twitter.com\/cooltra","https:\/\/www.instagram.com\/cooltra_motos\/"]},{"@type":"Person","@id":"https:\/\/cooltra.com\/fr\/#\/schema\/person\/23a7ea760e43827026c78e406a679611","name":"admin","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/cooltra.com\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7b61ede2ac1ef603a82be78cd6c972ad?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7b61ede2ac1ef603a82be78cd6c972ad?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/cooltra.com\/fr\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/posts\/82376"}],"collection":[{"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/comments?post=82376"}],"version-history":[{"count":7,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/posts\/82376\/revisions"}],"predecessor-version":[{"id":82389,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/posts\/82376\/revisions\/82389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/media\/82377"}],"wp:attachment":[{"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/media?parent=82376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/categories?post=82376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cooltra.com\/fr\/wp-json\/wp\/v2\/tags?post=82376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}